Oh-so-versatile, this aromatic blend is sweetish in flavour with an extra lil' kick that keeps you coming back. The perfect dry or wet rub, it livens up chicken, oven baked veggies and pasta seasoning with its sweet paprika, firey mustard seeds and aromatic herbs. This blend is so versatile, we find ourselves sneaking it into absolutely everything!

A peppery, citrusy blend inspired by the sea-and-sun-soaked Greek islands—this easy, breezy blend will bring a taste of the Mediterranean to your cooking. Think garlic, salt, black pepper and a secret zesty ingredient… Persian lemon. It's like salt and pepper x 1000 and will bring your fish, chicken, steak and even salad dressings to life!

Let your senses run wild with this fresh, herby blend that harnesses the taste of Italy. Citrusy (from the Persian lemon) and herbaceous (thanks to the parsley, rosemary, thyme and oregano), it's the ultimate zesty addition to any pasta, cheese, pies and focaccia seasoning.

A family favourite, this harmonious blend balances exotic sweet and smoky flavours with a savoury touch. An instant mealtime go-to – a lil' spicy from the hot paprika, a lil' savory thanks to the cumin - you'll wonder how you ever cooked without it. So great in any tomato and paprika-based recipes, just add in a spoonful anytime you want to up the smoke-factor.

A punchy blend that combines sweetness with floral notes and non-hot spice for food that truly stands out. When you're looking for a blend with a bit of punch, this is the seasoning you call on. Exotic, floral and earthy, with a sweet finish thanks to the nutmeg and cinnamon, it's perfect for stews, meat patties and slow-cooked dishes.

A bright and aromatic Middle Eastern spice blend that adds some serious street sass to your home cooking. So bright, so warming, the sassiest of Jida's blends was born on the streets and is destined for your plate. Use as a delicious rub for your favourite protein and it'll do all the hard work bringing the authentic, aromatic flavours of the Middle East to your table.